[1] The series returned to Murwillumbah, New South Wales, Australia, for the first time since 2019, following the easing of travel restrictions surrounding the COVID-19 pandemic.
However, it was stated that this series would be aired as a backup option if the show was unable to return to Australia during the regular November period.
[12] On 7 October 2022, ITV released the first trailer for the series, a ten-second teaser featuring a helicopter flying through the sky on the way to Australia, as Donnelly exclaims "Where is the luggage going?"
[13][14] A full-length trailer was released a week later, depicting Ant & Dec parachuting out of a helicopter into the jungle surrounded by camp essentials.
[22][23][24][25] Stand-up comedian Seann Walsh was later confirmed as the second late arrival and entered the jungle alongside Hancock on 8 November.
[37][38] Official ratings are taken from BARB, utilising the four-screen dashboard which includes viewers who watched the programme on laptops, smartphones and tablets within 7 days of the original broadcast.