In March 2007, Estrada won a radio contest in her home city of Vancouver that earned her a spot on the record label RockSTAR Music Corporation.

The label introduced her to some successful producers and songwriters including Grammy Award winner Orlando Calzada, a mixer who worked on songs for Jennifer Lopez and Destiny's Child.

It features a hard drum beat, claps, synthesizers, a guitar riff and a heavy bass.

[2] The lyrics describe Elise talking about a boy checking her out to try to acquire his sexual desires with her by just what she wears, act and looks, instead of knowing her to date.

[4] The video begins with a cruise boat floating around and her Blackberry phone ringing to her song "Ix-Nay" in which Elise answers.

However another boy, who seems to be a stalker, heavily breaths into the phone without speaking and takes photos around his room and videos her while near the dock.

The song begins to play as she moves around the outside seat of her boat in a black coat-dress, jewellery and tan heels.

The other part of the video is when she dances around a plaza with her backup dancers in downtown Vancouver, in a bikini like shirt and dangling belt with skirt and gold heels.