[3] Insight Publicis was co-founded by Biodun Shobanjo, chairman of Troyka, and Jimi Awosika, its managing director and CEO.

In 2015 the director of strategy and planning, Feyi Olubodun, was promoted to the role of general manager and chief operating officer (COO).

Hughes became the first woman to hold the position that was later moved on to Leo Burnett Lagos (a sister agency within the Troyka Group) as Creative director in March 2018.

[11] At the Lagos Advertising and Ideas Festival (LAIF), widely considered to be the "Cannes" of Nigeria, Insight has won numerous medals and awards.

[12] Later, a 2015 survey conducted by Jobberman in partnership with Ventures Africa voted Insight as the third-best place to work in Nigeria for millennials.