Mukesh Mishra, the director of the Indian Institute of Event Management Research and a fitness enthusiast, is the founder of Jaipur Marathon.
[2] The organisers of the event are Sanskriti Yuva Sanstha and World Trade Park, believed that Jaipur would be able to support such a road race in India.
It has been endorsed by socialites, international brand ambassadors, Bollywood celebrities, and athletes like Salman Khan, Rahul Dravid, Akshay Kumar, Farhan Akhtar, Kangana Ranaut, Suniel Shetty, Sonam K Ahuja, Arbaz Khan, Malaika Arora, Milind Soman, Sonika Kaliraman, Dharmendra, Sreesanth, Vivek Oberoi, Akshaye Khanna, Kajal Aggarwal, Mugdha Godse, and Shriya Saran.
NGOs represent issues surrounding civic and community development, disability, education, environment and health, human rights, social services and women, children, and the aged.
Fundraising is encouraged through donations and contributions received from friends, family, and colleagues in support of the charities and causes chosen by the participant.