In the game, players are African traders before colonisation buying and selling market wares.

To successfully sell their products, merchants must first display their goods, as customers will only approach the stalls where all the necessary items are available.

Due to the limited space in the market, players need to carefully consider which products they will offer.

By using significant development cards and skillfully utilizing the resources of other villagers, merchants can achieve success in attracting a large number of customers to their stalls, making profitable deals and thereby undermining the plans of their opponents.

Victory in the game goes to the player who first reaches a set cash level through buying and selling goods.