James Rosenquist

James Albert Rosenquist (November 29, 1933 – March 31, 2017) was an American artist and one of the proponents of the pop art movement.

Drawing from his background working in sign painting, Rosenquist's pieces often explored the role of advertising and consumer culture in art and society, utilizing techniques he learned making commercial art to depict popular cultural icons and mundane everyday objects.

[1] While his works have often been compared to those from other key figures of the pop art movement, such as Andy Warhol and Roy Lichtenstein, Rosenquist's pieces were unique in the way that they often employed elements of surrealism using fragments of advertisements and cultural imagery to emphasize the overwhelming nature of ads.

[6] While studying in New York, Rosenquist took up a job as a chauffeur, before deciding to join the International Brotherhood of Painters and Allied Trades.

Rosenquist's career in commercial art began when he was 18, after his mother encouraged him to pursue a summer job painting.

[9] Time magazine stated that "his powerful graphic style and painted montages helped define the 1960s Pop Art movement.

[13] Rosenquist would continue to travel to Florida throughout his career with the artist developing several commissioned works for the community including two murals for Florida's state capitol building and a sculpture for Johns Hopkins All Children's Hospital, in addition to serving on the Tampa Museum of Art's Board of Trustees.

This includes the three-painting suite The Swimmer in the Econo-mist (1997–1998) for Deutsche Guggenheim, Berlin, Germany, and a painting that was planned for the ceiling of the Palais de Chaillot in Paris, France.

[16] Zone: A key work in the development of his signature style, Rosenquist cites his 1961 work Zone as a turning point in the development of his own personal aesthetic, with the piece being the first to employ monumental scale, a recurring aspect of Rosenquist's art that is exemplified in his many murals.

[2] Done in oil on two separate pieces of canvas, the work exemplifies the beginnings of the pop art movement in the way that Rosenquist takes imagery from mass media, using a picture of a tomato and a clipping from an ad for hand cream.

[11] The two images are divided into separate zones, which serve to focus on visual parallels such as the arch of the tomato stem and the woman's eyelashes, as well as illustrating Rosenquist's signature, often surreal, fragmented composition.

With President Elect, Rosenquist seeks to make a statement on the new role that advertising and mass media had during the Kennedy's campaign.

In the painting, Rosenquist contrasts the portrait of Kennedy with the cake and the Chevrolet to show how each element is marketed to American consumers.

[19] Spanning over 83 feet and 23 canvases, the painting's scale evokes Rosenquist's work on billboards, illustrating a life-sized depiction of the F-111 Aardvark aircraft.

[22] In 2002, the Fundación Cristóbal Gabarrón conferred upon him its annual international award for art, in recognition of his contributions to universal culture.

[29][4] On April 25, 2009, a fire swept through Hernando County, Florida, where Rosenquist had lived for 30 years, burning his house, studios, and warehouse.

Bowling Ball Eclipse (1966), Kreeger Museum