[6] The PlayJam Network was distributed to approximately 90 million televisions in over 100 territories by most major manufacturers including; Samsung, LG,[7] Panasonic and Sony.
Electra was funded by Jasper Smith, management, government grants and Arthur Hughes, a long term business partner.
Smith subsequently worked in senior roles within Norwegian Telecom, The Fantastic Corporation in Zug, Switzerland, a company focused on delivering multimedia content over broadband networks and Video Technology Marketing, the vehicle used to launch VideoPlus in the UK.
[citation needed] In 1987, Smith set up a charity - committed to creating an awareness of the seas - from environmental issues to exploration.
[citation needed] In 1989, Smith sailed a 55-foot yacht from Australia to Alaska via the Kamchatka peninsula in Russia, climbing 11 mountains along the way.