Jean Wade Rindlaub

[2] Jean and her younger sister, Mary Emily (1911–1973), were schooled at home by their father who operated the Pennsylvania Business and Shorthand College.

Within a month she began working at the prestigious advertising agency, Batten, Barton, Durstine & Osborn (BBDO).

Throughout her 33-year career at BBDO, she conducted extensive market research that surveyed thousands of women about their needs and reactions to products.

Her early clients included Bond Bread, Duff's Gingerbread, Enna Jettick shoes, and Strutwear.

The first campaign that won Jean Rindlaub widespread critical acclaim promoted Oneida silverware during WWII.

The ads provided a symbol of hope for both young women at home and soldiers abroad who used them as pin-up posters.