[1] The village is famous among Koreans and tourists because of its traditional buildings that strongly contrast with the modern city around it.
The village was designated as an International Slow City in 2010 in recognition of its relaxed pace of life where traditional culture and nature blend harmoniously.
Excluding Seoul, Jeonju is ranked third among major tourist cities throughout Korea, behind Jeju and Busan.
[4] The city was regarded as the spiritual capital of the Joseon Dynasty because the Yi royal family was from there.
In the Joseon Dynasty, Jeonju governed the Jeolla-do area along with Jeju Island, which was considered the center of administration.
[7] Located on the east side of Hanok Village is the place where Lee Seonggae, founder of the Joseon Dynasty, gave an outdoor banquet in Jeonju during his triumphant return to Gaegyeong after a victory over Japanese coastal invaders at Hwangsan Mt.
[8] It is located at a high elevation, making it a good place to view the surrounding scenery.
[17] Jeonju was the provincial governor's capital during the Joseon Dynasty, so it had a set of fortifications to enclose the city.
The column arrangement of the gate, especially the part located on the second story, is a very rare Korean building style.
With more than 6 million visitors, the number of commercial facilities in Jeonju Hanok Village has increased sharply over the last two years.
[21][22] The high volume of tourists has led to an increase in the cost of food and hotel rooms as well.