[citation needed] Jessop later used the Centon name as an own brand[7] for a range of photographic and related goods sold through its shops.

[8] Bridgepoint Capital attempted to float Jessops on the London Stock Exchange in September 2000, but abandoned plans the following month.

[citation needed] The company suffered financial difficulties by June 2007, requiring the strategic review, and eventually leading to a re financing with its bankers, HSBC, in September 2009.

On 21 June 2007, Jessops announced the closure of 81 of its then 315 stores, as "part of a strategic review, which aimed to save the Leicester firm £15m".

Shoppers who put up to £500 on a gift card, found them useless,[20] and the company ceased to accept customer returns, although manufacturers' warranties on products not branded by Jessops, were not affected.

[citation needed] On 31 January 2013, however, the brand of Jessops, and various assets, were acquired by PJ Investment Group owned by entrepreneur, Peter Jones, one of the investors from the television programme, Dragons' Den.

One of the six opened on the 28 March, the store in Oxford Street in London, received considerable media interest, and was attended by several celebrities, including the actor James Corden.

PJ Investment Group is offering to provide additional financial support if management can come up with a sustainable business plan.

[34] In July 2024, HM Revenue and Customs issued the company a winding-up petition due to its outstanding tax liability.