[2] Bruene spent two years as a deposit and credit card product manager for First Interstate Bank between 1988 and 1990.
At that point he spent a further two years at US Bancorp in the area of online banking product development, specifically with Microsoft Money.
Since then he has worked as its publisher, been the editor and is in charge of leading content of newsletters and reports on retail financial services (including: electronic billing, payments, e-messaging, statements, small business banking, online loan origins, etc.
), working with financial institutions offering strategy advice for enhancing online services and Return on Investment (ROI).
He is often quoted in American Banker, CNNfn, Forbes, Money Magazine, MSNBC, The New York Times, PC Week, SmartMoney, The Financial Times, The Wall Street Journal, and The Washington Post.