John Paul Mitchell Systems (JPMS) is an American manufacturer of hair care products and styling tools through several brands including Paul Mitchell, Tea Tree, Neuro, Pro Tools, Awapuhi Wild Ginger, MITCH, MVRCK, and Professional Hair Color.
The company also operates its Paul Mitchell Schools, with 100 locations throughout the United States.
[4][5] In 2016, JPMS partnered with YouCam Makeup to create an app that allowed people to virtually experiment with their hair color.
[7] JPMS was the first professional hair care company to publicly oppose animal testing,[8] and remains privately owned and independent.
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