John R. Montgomery IV is an American television producer and advertising industry veteran.
Show creator David E. Kelley cited Montgomery as the inspiration for The Crazy Ones and character Simon Roberts, portrayed by Robin Williams.
[5] Montgomery worked at Burnett for 33 years, where he served as Executive Vice President, Executive Creative Director and handled accounts including McDonald's (domestic and global), Minute Maid (Coca-Cola), Nintendo, Kellogg, Procter & Gamble, Allstate, 7-Up, Keebler, Green Giant, Miller Beers, United Airlines, Kraft Foods, Nestle and Samsonite.
[7] Montgomery's advertising career was the inspiration for the show and character Simon Roberts, portrayed by Robin Williams.
[8] Montgomery worked with the writers several days a week and many of the stories featured on the show were based on his experiences in the advertising world.