Julian Weisel Scheer (February 20, 1926 – September 1, 2001) was an American merchant mariner, journalist, public relations professional, and author.

[3] During World War II he joined the United States Merchant Marine at the age of 17,[2] and served in the Atlantic and Pacific.

It was his third book, after Choo Choo: The Charlie Justice Story (1958), a biography of American football player Charlie Justice, written with Hugh Morton and Bob Quincy, and Tweetsie, the Blue Ridge Stemwinder (1958),[2] a history of the East Tennessee and Western North Carolina Railroad, written with Elizabeth Black.

[2] Scheer was responsible for naming the Apollo 11 Command Module Columbia, and was involved in discussions about the lunar flag-raising ceremony, and the words on the plaque left on the Moon, successfully resisting pressure from President Richard Nixon to include mention of God.

[4] But perhaps his greatest achievement was overruling the engineers who wanted to minimise the weight carried on board the Lunar Module Eagle and insist that a television camera be taken.

He was LTV's public face during the Reagan administration antitrust suit against it, and later during its bankruptcy and subsequent reorganisation, and an unfavorable United States Supreme Court ruling.

[4] On September 1, 2001, Scheer suffered a heart attack while riding a tractor at his farm in Catlett, Virginia, where he had lived since 1965, and died.