Albania and Azerbaijan, and Israel made their debuts at the Junior Eurovision Song Contest.
[7] At the meeting of heads of delegations on 11 October 2011 in Yerevan, the EBU announced that the Dutch broadcaster AVRO had won the right to host next year's event.
[8] On 27 February 2012, it was announced that the tenth edition of the contest would take place on 1 December and be held at the Heineken Music Hall (or commonly abbreviated as HMH) in Amsterdam.
Furthermore, it is often used by the Dutch Entertainment Company Q-dance for the Event-Series X-Qlusive taking place several times a year.
Prior to the event, a digital compilation album featuring all the songs from the 2012 contest, along with karaoke versions, was put together by the European Broadcasting Union and released by Universal Music Group in November 2012.
This is the second case in the competition to feature a returning artist from previous editions after Katya Ryabova (Russia 2009 and 2011).
In December 2011, Genemans signed a 2 year exclusivity deal with the host broadcaster to present shows only on their station.
[21] The show was opened with the song "Euphoria" from Loreen performed by 2011 Dutch representative Rachel Traets.
[22] The interval included Kim-Lian van der Meij, who specially written "Break the Ice" as the theme song for this contest,[23] performed on stage whilst all the participants sang "We Can Be Heroes" to promote children’s rights worldwide in cooperation with the Dutch charity, KidsRights Foundation and the 2009 winner Ralf Mackenbach performed also with his winning song "Click Clack".