[8][9] Ana María Bordas [es], head of the Spanish delegation for the contest, had said that the broadcaster had received several bids upon the host country announcement and that a decision would be taken within the following weeks.

[10] Valencia, Barcelona, Málaga, Granada and Zaragoza were reported to have submitted an official bid by mid-March 2024.

[9][11] Shortly after, however, Zaragoza announced its withdrawal due to the unavailability of the intended venue for an assessment visit.

[19] On 3 September 2024, along with the list of participating countries, RTVE and the EBU revealed the theme art and slogan of the 2024 contest, "Let's Bloom", as well as the stage design.

The theme art features the image of a blooming flower, which "references the blossoming of young artists".

[18] Ruth Lorenzo, Marc Clotet and Melani García were revealed on 12 September 2024 as the presenters of the show.

[37] Contestants were featured in "postcard" video introductions, in which they perform activities interspersed with artificial intelligence (AI)-generated footage of themselves in various imaginary scenarios.

All participating broadcasters may choose to have on-site or remote commentators providing insight and voting information to their local audience.

The European Broadcasting Union also provided international live streams of the contest through their official YouTube channel with no commentary.