KLQV (102.9 FM, "Amor 102.9") is a Spanish AC radio station in San Diego, California, broadcasting from an antenna located on top of Mount Soledad in La Jolla.

In 1970, the Bible Institute, then doing business as Biola Schools and Colleges, sold KBBW and sister station KBBI in Los Angeles to PSA Broadcasting, a subsidiary of San Diego–based Pacific Southwest Airlines, for $1.15 million.

On September 25, 1987, the station was renamed KSWV and began a two-year stint with a smooth jazz format known as "The Wave".

[5] In the fall of 1997, after market research showed some ratings reporters still wrote KJQY in their diaries, "K-Joy" was launched on 102.9 FM, marking the return of the callsign that had formerly existed on 103.7.

Although the music and radio shows are syndicated and heard from KBRG in San Jose and KOMR in Phoenix simultaneously, which also carries the Amor format.