KMSG-LD (channel 53) is a low-power television station in Fresno, California, United States, affiliated with MyNetworkTV.

It is owned by Cocola Broadcasting alongside Merced-licensed Estrella TV affiliate KGMC (channel 43) and seven other low-power stations.

KVVG-LD started out as KVVG-LP, an affiliate of Almavision for the Visalia area in early 2005.

The KMSG calls were originally used on what is now CW affiliate KFRE-TV (channel 59) from its sign-on from 1985 to 2001.

On September 28, 2020, MyNetworkTV programming moved to KMSG, after the network's previous affiliate, KAIL (channel 7), switched to TCT.