KMTR (channel 16) is a television station in Eugene, Oregon, United States, affiliated with NBC and The CW Plus.

The resulting conflict over this programming decision preceded the introduction of KMTR to the media market, and a switch of KVAL's affiliation from NBC to CBS.

[citation needed] Lamb and Freedman were replaced by Joe Giansante, a sports talk radio host on KUGN AM 590.

[2][3][4] In March 1999, Wicks sold KMTR to the Ackerley Group, who merged with Clear Channel Communications (now iHeartMedia) in 2001.

WHAM-TV in Rochester, New York, was the last remaining station to be owned by Newport Television as of November 2012 that had not yet been sold, until December 3 when it was announced that Sinclair would acquire the non-license assets of WHAM.

[14] In 2016, KMTR remained the only "Big Four" network-affiliated station in Western Oregon to produce its local newscasts in pillarboxed 4:3 standard definition until finally switching to 16:9 on October 22.

[15][16][17] On July 28, 2021, the FCC issued a Forfeiture Order stemming from a lawsuit against KMTR owner Roberts Media.

The lawsuit, filed by AT&T, alleged that Roberts failed to negotiate for retransmission consent in good faith for KMTR.

[18] KMTR served as the host station for the 2022 World Athletics Championships which were held at the University of Oregon's Hayward Field.