KWEN Broadcasting Company) on June 18, 1969, becoming the FM sister to 1510 KCAW Port Arthur, and having its own callsign changed to KCAW-FM.

The call sign was changed to KYKR-FM on October 1, 1974, rebranding as "Kicker 93" and beginning the legacy of KYKR on the FM dial in the Triangle.

On July 30, 2001, the call sign was changed to KQBU-FM with the moniker "La Que Buena 93.3" for the first run of the Regional Mexican format on this frequency.

On December 4, 2007, KQBU "Que Buena 93.3", a Regional Mexican outlet, became the new home of the "Party", which relocated from 104.9 to make room for the newly launched KAMA "Amor 104.9".

On December 1, 2017, KQBU-FM changed the format from Regional Mexican to a simulcast of Spanish CHR-formatted KAMA-FM 104.9 FM Deer Park.

[2] KQBU-FM's change provided a Spanish CHR format to the Golden Triangle as well as serving the northern, eastern, and southeastern areas from Houston, which the 104.9 signal cannot reach.