The undercard included several influencers, featuring a match between the younger brothers of the main event fighters, Deji Olatunji and Jake Paul.
[9] The rematch took place on 9 November 2019 at the Staples Center in Los Angeles, this time as a professional boxing match.
KSI's fight with fellow British influencer Joe Weller, another Upload Agency event, was viewed by millions.
He stated, "I wanna squeeze out every bit of relevancy from him (Logan Paul) and then move onto my bigger goal which is to go pro".
This time, it was hosted by YouTube personality True Geordie, who had provided commentary for the KSI vs Joe Weller fight.
[14] During the London press conference, KSI and Deji ridiculed Logan, Jake, Logan's then-girlfriend Chloe Bennet, and his father Greg Paul to such an extent that both Paul brothers left the press conference prematurely.
Following the press conference, fans of KSI and Deji attacked Logan and Jake's rental cars, which were arranged by their friend and Las Vegas nightclub promoter Arman Izadi.
[18] The weigh-in was held on 24 August 2018 and was co-hosted by the same host as the London press conference, True Geordie, as well as professional boxing announcer Michael Buffer.
It was later revealed that JMX would instead be fighting influencer and athlete Coach Richard; HalalHam faced off against Jrizzy Jeremy.
[26] However, the pricing received negative feedback from several fans, considering that KSI's previous fight with Joe Weller had been streamed on YouTube for free.
The fight featured commentary from YouTube personalities: True Geordie, Joe Weller, and Laurence McKenna.
[40] After Jake Paul defeated Deji by technical knockout, he called out American singer-songwriter Chris Brown,[41] saying "I know you were supposed to fight Soulja Boy.
[43] Source:[44] The fight and the lead-up to it caught the attention of mainstream media as well as professional boxing promoter Eddie Hearn, and boxers such as Floyd Mayweather, Tyson Fury, Amir Khan and Ricky Hatton.
[55] The fight sold 1.3 million PPV buys,[56] when combining purchases on YouTube and the KSI vs Logan Paul official website.
[57] This includes over 800,000 live purchases,[37] making it the largest non-professional amateur boxing match of all time.