Karjala

Karjala is a Finnish lager type beer manufactured by the Hartwall brewery.

Karjala beer was manufactured by the cooperative shop Osuusliike Itä-Karjala owned Sortavalan panimo Oy brewery from 1932 until 1944.

During the 1960s, Karjala beer was already a fading brand until the Soviet Union's ambassador to Finland, Andrei E. Kovalev, stated in 1968 publicly that the label of Karjala beer evoked wrong perceptions from the war times.

The press noted the event with an article spanning 14 broadsheet pages, and Karjala-beer gained new steam as a brand.

After Finland won the 1995 Ice Hockey World Championships, Hartwall launched a so-called "lion beer", which featured photos of all the players on the gold team on the bottle labels.

12-pack of 33 cl bottles of 4.6% strength Karjala beer