[1] In Shinto rituals and folk customs, dolls are used as human substitutes to transfer sins and impurities during exorcisms.
[2] During Hinamatsuri in March, people use these dolls as nademono (撫で物) to stroke the parts of their bodies that are not in good shape, and then cast them into the river or sea to pray for the growth of their children.
[3] In this event, people blow on the dolls distributed by the shrine and stroke the parts of the body that are not in good shape to remove impurities, and then throw them into the river or sea.
This act of "letting go" is later associated with wish-fulfillment, and is sometimes linked to the Tanabata Festival held at the same time, when tanzaku (short strips of paper) are leaked.
The burning of dolls, strips of paper, and bamboo is partly performed, but this is an event derived from Donton-yaki and Esoteric Buddhism, and is thought to have been mixed in with Shinbutsu-shūgō.