Katzenworld was founded by German-born Marc-André Runcie-Unger, Yuki Chung and Laura Haile.

It receives an average rate of 210.000 visits per month in 2019, Cision Media Intelligience.

[2] Ranked as part of the Top 15 Cat Influencers on the Web compiled by Allaboutcats.

[6][7] Katzenworld's news stories and the publication's online shop products generally target cat lovers & owners.

First introduced through online competitions,[8] Katzenworld launched its first collection of keyrings and personalised cat designs of the winners.