His appearance on Hostile led to Murray being signed to Jive Records, and work began on his first album.

Murray's debut album The Most Beautifullest Thing in This World, was named after the single and released in 1994 to widespread critical acclaim and commercial success,[5] being certified Gold by the Recording Industry Association of America (RIAA) in August 1995.

Murray continued to enjoy a high media-profile by appearing on a Coca-Cola advertisement and as a featured guest on Mary J Blige's "Be Happy", Total's "Can't You See", R Kelly's "Home Alone" and both versions of LL Cool J's "I Shot Ya".

[7] Sometime in the following year, Tupac Shakur approached Keith Murray at the California House of Blues, wanting to know if the record was a diss to him.

[11] Murray also continued to work with other artists, appearing on tracks by Busta Rhymes, UGK, Redman and Jamal.

In 1998, Murray and The Def Squad released their debut album, El Niño, which peaked at number 2 on the Billboard 200 and was certified Gold by the RIAA.

Murray filed a lawsuit for wrongful conviction, and later dropped the suit in exchange for his sentence being reduced by three months.