One medal can be awarded annually to the champion shot of a small-arms marksmanship competition held by the Royal New Zealand Navy.

The two medals were awarded to the champions of annual Army and Air Force small-arms marksmanship competitions respectively, at central meetings in the United Kingdom and some countries of the British Commonwealth.

[1][11] The reverse shows a representation of a naked and cloaked Neptune, grasping thunderbolts in both hands and with his right arm drawn back in the act of hurling the missiles.

The inscription is "AMAT VICTORIA CVRAM" (Victory delights in care), as required by King Edward VII.

The winning design was submitted by Miss Margaret Winser, while the original die was engraved by George de Saulles.

When medals are not worn, the award of second and subsequent clasps are denoted by silver rosettes on the ribbon bar.

Southwell, while the record holder for the most championship victories is ten times champion shot Lieutenant Commander (Wardmaster) Neville Peach.