Its official slogan is Mga tunay na tuwid sa daang matuwid ("The truly righteous people on the straight path").

[10] Senator and LP vice chairman Franklin Drilon cautioned that the agreement was "not yet sealed" as the distribution of slots in the ticket would also be a factor.

The NP had already endorsed four candidates in Senators Antonio Trillanes and Alan Peter Cayetano and Representatives Robert "Ace" Barbers and Cynthia Villar.

The ruling coalition, aside from the LP, the NPC and the NP, included the Laban ng Demokratikong Pilipino (LDP) and Akbayan.

It is a play on the words pinoy, (an informal term used to denote the Filipino people) and P-Noy, the administration's preferred reference to President Aquino, whose nickname is Noynoy.

[18] A few days after his final State of the Nation Address, President Aquino endorsed Secretary of the Interior Mar Roxas as the standard bearer of his administration in the 2016 general election.