The British Library's catalogue traces the magazine that became Land and Water back to 1862, with the founding of the "town and country newspaper" known as The Sporting Gazette.
The issue dated Saturday 9 February 1901 was Vol LXXXI no 1,829, and bore the same header although by then it was printed in blue ink rather than black.
The earliest mention of a Land and Water magazine in the British Library catalogue is for "a journal of field sport, sea, river fisheries and practical natural history, incorporated with The Country Gentleman", beginning in 1866.
[3] Another wholly unrelated magazine sharing the same title was published by Amy Dencklau from 1974 to 2017 in Fort Dodge, Iowa.
Belloc made numerous trips to the Western Front on behalf of the paper, and also collected information from well-placed friends in the ranks of the Army.
The journal gained quick popularity and within a short time of being launched its circulation passed the hundred thousand mark.