In 1967, a cannery was established in Lebedyan, Lipetsk Oblast, around 350 kilometers south of Moscow.

In 1996, Lebedyansky launched its first branded product, "Tonus Juice" and in 1998, the company management decided to pursue a major expansion.

Until the spring of 2008, the main owners of the company were State Duma deputy Nikolay Bortsov (30% of shares), his son Yuri Bortsov (25.13%), Olga Belyavtseva (18.4%), Dmitry Fadeev (2%); 23% of the company's shares were in free circulation.

In November 2009, Lebedyansky Holdings increased its stake to 100%, reducing the authorized capital by redeeming part of the outstanding ordinary shares.

Members of the Board of Directors: Tavkazakov Magomet Bashirovich (Chairman), Epifaniy Andreas, Mikhailov Maxim Viktorovich, Podchepaev Sergey Alekseevich, Kostikov Alexander Mikhailovich, Olkhova Olga Alekseevna, Marinus Lek.