Life Beyond Tourism[1] (in short LBT) is a nonprofit worldwide portal free of banners, based in Florence, Italy.

The portal is an international platform for exchange of experiences and good practices in the framework of a tourism based on values and not only on services and consumerism.

The aim of the portal is to convey a territory’s specific features and to emphasize the way in which tangible and intangible heritage is combined to human and environmental levels.

Among them: ICCROM, ICOMOS Italia, the Council of Europe, the Società Italiana per la Protezione dei Beni Culturali (CIPBC), the Borsa Mediterranea del Turismo Archeologico, the Associazione Città e Siti Italiani Patrimonio Mondiale UNESCO.

The members that joined to LBT are from many different countries: Albania, Armenia, Argentina, Australia, Austria, Azerbaijan, Belarus, Belgium, Bosnia & Herzegovina, Bulgaria, Canada, China, Vatican City, Colombia, Croatia, the Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, United Kingdom, Greece, Hungary, Ireland, Israel, Japan, Jordan, Kazakhstan, Kosovo, Kyrgyzstan, Latvia, Lithuania, Moldova, Macedonia, Mexico, Morocco, Poland, Romania, Russia, Serbia, Slovakia, Spain, Syria, Sweden, Taiwan, Turkmenistan, Ukraine, United Arab Emirates, the U.S., Uzbekistan.