Supporting both unknown and famous artists, it is primary a networking event for the video and music industries in Europe.
Creators have the possibility to submit their works to various categories, such as Best Narrative, Animation, Song, Low Budget, Cinematography, Art Director, VFX, Director, Editor, Concept, Experimental, Production Company, Most Trashy, and Bizarre.
The awards, named after the Cardiff born entertainer Ivor Novello, are presented annually in London by the British Academy of Songwriters, Composers and Authors (BASCA).
The MTV Europe Music Awards was established in 1994 by MTV Europe to award the music videos from European and international artists.
The Urban Music Awards (UMA) is a hip-hop, R&B, dance and soul music awards ceremony launched by Jordan Kensington in 2003 and now held in several countries.