[18][19][20] Before Ludo King, Gametion primarily focused on developing browser games for desktop users.

[1][4][3] In September 2019, Ludo King rolled out an update which included a series of new themes such as Nature, Egyptian, Disco, Cake, Candy, and Pinball, etc.

[23][24] Ludo King is available in 15 languages – English, Bengali, Tamil, Malayalam, Bahasa Indonesia, German, Spanish, Hindi, Gujarati, Telugu, Kannada, French, Arabic, Marathi and Italian.

[35][36] Ludo King also utilizes Amazon Web Services (AWS), and Flentas Technologies, an AWS Partner Network Partner, to "build an internal multiplayer backend system to manage its increasing user traffic more efficiently and in a cost-effective manner.

[4] Gametion's top markets include India, Indonesia, Bangladesh, Egypt, Pakistan, Tunisia, and the USA.

[47] Ludo King crossed 1 billion downloads in 2024, becoming one of the top played board games in the world.

[48][49] Since Ludo King's launch on February 20, 2016, by May 2017, the game had been downloaded 50 million times on Android phones.

[52] According to Vishal Gondal, founder of GOQii, Ludo King is one of the very few successful Indian games that is completely original and not "reskinned.

"[53] Ludo King has gained significant popularity owing to its "local multiplayer aspect," which allows up to six individuals to engage in gameplay on a single device, with each player possessing their own dice.

This boost came after the Indian government announced the ban on 118 Chinese apps, including PUBG Mobile.

[14][72][33] Due to the increase in the number of downloads and user interest in the game, Gametion Technologies, the parent company of Ludo King has earned $20 million in revenue in 2020.

[76] App Annie further listed Ludo King as the "top game in India in terms of overall downloads" for the whole of 2021.

[77] According to a Google Play Partnerships Vice-President Purnima Kochikar, "Ludo King has become one of the most-played games globally.

"[78] She further stated that, "Indian apps and games saw a 200% increase in active monthly users on Google Play compared to 2019.

"[79] According to a Sensor Tower report, Ludo King ranked either first or second in each quarter of 2021 on the Google Play Store.

[79][80] According to Business Today magazine, Ludo King, a lockdown sensation crossed 800 million global installs in June 2022 and turned into a mainstream alternative and a social interaction tool.

[82] According to Sensor Tower, Ludo King was among the top 5 most installed mobile games worldwide for the month of April 2022.

[87][88] It was reported that while shooting for his film, Zero, Indian actor, Shah Rukh Khan enjoyed playing Ludo King with director, Aanand L. Rai, and co-star, Anushka Sharma.

[92] In November 2020, Ludo King signed on Bollywood actor Sonu Sood as game ambassador.