Until 2019, MCH Group hosted the annual watch and jewelry show Baselworld, which gathered all the industry players from around the world: manufacturers, buyers, retailers, collectors, media, and enthusiasts.

Depending on the source, the demise of this fair is attributed to the profound upheavals of the market and its own management failures.

It also agreed that Lupa Systems, an investment company controlled by James Murdoch, would become the new anchor shareholder of MCH Group with at least 30%, optionally up to 49%, and have representation on the Board of Directors.

MCH Group also rents out its infrastructure in Basel and Zurich to external exhibition, congress and event organizers.

They offer services in the fields of strategy, conception, marketing, sponsoring, event management and stand construction.