One of them, Multicable, was the flagship offering, with a program lineup of foreign series dubbed into Spanish, a cartoon block and a news program hosted by Pedro Ferriz de Con; in addition to airing on its own MMDS system, it was added to the Mexico City cable system operated by Cablevisión, the cable TV arm of Televisa, with its 400,000 subscribers.

[8] The 2013 concession, with an expiration date in 2020, also specified the service's conversion to digital, with the use of ATSC A/70 conditional access technology and an effective radiated power of 100,000 watts.

In November 2014, the Federal Telecommunications Institute (IFT) denied the request, saying that it was not possible for MVS to provide broadcast and pay services simultaneously, nor was it possible to provide multiple services over the 6 MHz channel per the concession;[13] MVS immediately announced it would challenge the IFT's decision, winning a favorable ruling from the Supreme Court.

[16] In order to clear the 600 MHz band for additional mobile services, the IFT approved the substitution of VHF channel 2 for 51 in August 2018.

[17] At that time, it was noted by IFT commissioner María Elena Estavillo Flores that the pay television service provided over channel 51 had only three subscribers,[18] the same number it had in 2014.

[20] In 2016, 52MX began to appear on broadcast television for the first time after MVS struck a deal for it to appear as the fourth subchannel of Multimedios Televisión stations in Monterrey and the state of Tamaulipas.

The rebrand coincided with the launch of MVS TV on broadcast in Mexico City, as a subchannel of Multimedios station XHTDMX-TDT; this had been approved in June.