It has been performed live on Jackson's State of the World Tour, The Tonight Show Starring Jimmy Fallon and at the 2018 MTV Europe Music Awards.

[3][4] After hearing it, Jackson made changes so the song could "fit her" and recorded it with long-time collaborators Jimmy Jam and Terry Lewis, who had produced nine Billboard Hot 100 number-one hit singles with her between 1986 and 2001.

[3][5] As to Daddy Yankee's addition to the track, Harmony Samuels has stated that he thinks he was chosen because of "being Latino, having such a huge fan base over there and being so dope as well.

[6] The collaboration with Daddy Yankee was reported on July 23, 2018, after various images about the filming of the music video were leaked on the Internet and a wardrobe stylist alleged to have worked on the clip.

"[19] Steven J. Horowitz of Billboard referred to the song as "a pop-leaning bop with a light tropical hue that removes her from the midnight storm R&B of 2015's Unbreakable and brings her back to the dance floor.

"[3] Brooke Marine of W magazine considered Jackson's lyrics to be a message of women's empowerment given the singer's vocal support of the Me Too movement at the 2018 Billboard Music Awards.

In Jackson's own words, "At long last, women have made it clear that we will no longer be controlled, manipulated, or abused" and Marine argued that "it is not out of the realm of possibility that she was inspired to incorporate that message into her latest single.

"[20] Althea Legaspi of Rolling Stone stated that the "uplifting" message of the song "advocates for enjoying and embracing the present" with lyrics "Living for the moment/ Don't stop/ Celebrate the feeling/ Go up.

"[21] Alex Robert Ross of Vice's Noisey remarked that the song's positivity "could soundtrack a blockbuster movie about the UN holding a dance-off for world peace.

[32] The clip features an array of dancers from Jamaica, Ghana, Nigeria, Grenada, Trinidad, and the United States performing an eclectic mix of African-inspired choreography, which was created by American choreographer Danielle Polanco.

Jackson performed the song as part of a medley of her most "iconic hits" during the 2018 MTV Europe Music Awards ceremony, which took place in Bilbao, Spain on November 4, 2018.