[2] "Madison Avenue techniques" refers, according to William Safire, to the "gimmicky, slick use of the communications media to play on emotions.
"[3] Madison Avenue carries one-way traffic uptown (northbound) from East 23rd Street to East 135th Street, with the changeover from two-way traffic taking place on January 14, 1966, at which time Fifth Avenue was changed to one-way downtown (southbound).
From south to north (in increasing address order), they include:[5][6] The term "Madison Avenue" is often used metonymically to stand for the American advertising industry.
The original Garden was demolished in 1889 and replaced by a new indoor arena designed by Stanford White that opened the following year.
The second Garden had a bronze statue of the Roman goddess Diana on the tower of the sports arena.
Madison Square Garden is now located at Eighth Avenue between 31st and 33rd Street; however, it still retains the name.
Retail brands with locations on Madison Avenue include: Burberry, Manrico Cashmere, Brooks Brothers, Alexander McQueen, Hermès, Tom Ford, Céline, Proenza Schouler, Lanvin, Valentino, Stuart Weitzman,[14] Damiani, Emporio Armani, Prada, Chloé, Roberto Cavalli, Davidoff, Dolce & Gabbana, Gucci, Calvin Klein, Cartier, Christian Louboutin, La Perla, Jimmy Choo, Jacadi, Mulberry, Victoria's Secret, ISAIA, Cesare Attolini, Coach, Rolex, Giorgio Armani, Oliver Peoples, Vera Wang, Anne Fontaine, Baccarat, Carolina Herrera, Ralph Lauren and others.