Following the release of his debut film Sagaptham (2015), Shanmuga Pandian moved on to work on Thamizhan Endru Sol co-starring his father Vijayakanth in a pivotal role.

However Vijayakanth's ill health meant that the project was postponed and Shanmuga Pandian moved on to work on Madura Veeran, which would mark the directorial debut of cinematographer and producer P. G.

[7] The team began the shoot in April 2017 in Gerugambakkam in the outskirts of Chennai, with actors including Samuthirakani, Mime Gopi, Rajendran and Bala Saravanan joining the cast.

[8] The team began promotions in hope of releasing the film for 12 January 2018, to coincide with Thai Pongal and the jallikattu season across Tamil Nadu.

As it was Santhosh's first rural album, he used village-based sounds entirely, to make the music feel "raw and earthy" by choosing acoustic instruments and avoiding synthesizers.