Since the first release of Magic Camera on 20 March 2006, its author ShiningMorning Soft has maintained and kept the product shareware.

Many Instant Messengers can only read webcams in video chats, however, Magic Camera removes this limitation, it supports many hardware, such as (HD) webcams, digital cameras, TV/video capture cards, DVs, camcorders, IP cameras (DirectShow), add visual effects on the video, and then stream the videos to instant messengers.

[1] From May 2009, MagicCamera supports 64bit Windows 7 with its Kernel mode webcam device driver.

[3] In 2009, Magazine Chip wrote article to introduce Magic Camera webcam effects.

It is listed in top 10 popular software on CNet communication category many times.