Make Cars Green

The event was attended by the FIA Foundation director General David Ward and the World Bank's road safety specialist Tony Bliss, as well as New Zealand Prime Minister Helen Clark.

[2] Ward outlined the importance of the campaign, noting: The forecasts which are pretty astonishing are that over the next 20 to 30 years the vehicle fleet will double in size as China and India and other countries motorise like we did in the 1950s, 60s and 70s.

[2]The basis of the campaign is a ten-point guide for reducing the environmental impact of cars, including checking tyre pressure for optimum efficiency, planning journeys in advance and offsetting carbon emissions.

[4]The president of the Japan Automobile Federation, Tetsuo Tanaka, agreed with Mosley, adding: By aiding the development of eco-technology, Formula One can make a significant contribution towards the effort to reduce the CO2 from road traffic.

[3]The FIA and Bridgestone held a press conference before the grand prix where F1 drivers Felipe Massa, Kimi Räikkönen, Lewis Hamilton and Heikki Kovalainen outlined the ways in which they reduce their carbon footprints.

Bridgestone used tyres with green grooves for the 2008 Japanese Grand Prix , as part of the "green" push.