Marc Kuchner (born August 7, 1972) is an American astrophysicist, and the Citizen Science Officer at NASA Headquarters.

[4] Kuchner appears as an expert commentator in the National Geographic television show "Alien Earths" and frequently answers the "Ask Astro" questions in Astronomy Magazine.

Kuchner helped found several citizen science projects, including Disk Detective and Backyard Worlds.

[6] The book provides career and communication advice for scientists using the language of marketing, with chapters on "business", "how to sell something," "branding" and so on.

[7] But readers from a wide spectrum of scientific disciplines praised the book's unique angle and breadth of research.