Mastertronic Group Limited was a software publisher formed as a result of a merger between The Producers and Sold Out Sales & Marketing in 2004.
Frank Herman died in 2009 and the company was run by MD Andy Payne and Garry Williams.
[4] In early 2014, in response to the changing games industry, the Group focused its efforts on its publishing activities.
Recently the brand has increased output of indie-developed digital titles such as 10 Second Ninja, Epanalepsis, 0RBITALIS, Tango Fiesta, Richard & Alice and Concursion.
[6] An online retail outlet for digital-download PC/Mac/Linux games from a number of various publishers, both large and small.
[9][10] Their output included games commissioned by budgeted British developers, which included Casper's Scare School, Casper and the Ghostly Trio, Little Britain: The Video Game, Charlotte's Web, An American Tail, and Mr. Bean.
were often panned by critics for outdated graphics, unfaithfulness to license, and short length; many titles were labelled as "shovelware".