Max Burchartz

From 3 to 5 August 1922 Burchartz attended a still-life course taught by Theo van Doesburg at the Bauhaus in Weimar, a break from his past work and turned him toward the 'modern trend', which was from then on expressed in a constructional style.

In 1924 Burchartz moved to the Ruhr District where he set up the first modern advertising agency in Germany with Johannes Canis on 1 November 1924.

Burchartz began working for a company called Wehag that made door handles and fittings.

Later that year he joined the architect Alfred Fischer, who built churches and the Hans Sachs house.

Burchartz developed a color control system for the corridors of the house and thereby created the (presumed) first example of applied Signaletic in a public building.

After Hitler seized power, Burchartz joined the Nazi Party, hoping to regain his position at the Folkwang Hochschule.

Although Burchartz can be considered the pioneer of modern design and can be compared to older artists such as Peter Behrens and Anton Stankowski, he never received the same fame.