[4] In 1970 Mayfield's Athens plant was the first in the industry to successfully implement in-plant blow-molding for production of plastic milk jugs.

[6] In 1995, Mayfield launched the single-serve Chug milk bottle for Dean Foods.

[8] In 2006 Mayfield started a multi-author company blog, featuring posts by CEO Scottie Mayfield, stories from inside the business, news about new ice cream flavors, and articles submitted by customers.

[2] In 2007 the company won an Effie Award, presented by the American Marketing Association for successfully marketing four new ice cream flavors without discounts, using a campaign in which customers were encouraged to "vote" for their favorite new flavor.

[9] The company maintains two visitor centers, one in Athens, Tennessee and the other in Braselton, Georgia and offers tours of its production plants in those locations.