Written by Inna and produced by David Ciente, the track was released for digital download and streaming on 14 February 2018 by Roton and Empire Music Management.

[3] It is a Spanish language song, featuring an electronic production and beat drops;[1] David Moreno of 20 minutos wrote that "Me Gusta" was influenced by Asian music.

"[4] Kevin Apaza, writing for Direct Lyrics, praised "Me Gusta"'s production, drops and "summery, festive" vibe, but slightly criticized its composition.

[3] Marius Apopei and John Perez were credited as the clip's directors of photography, while Anca Buldur and Adonis Enache performed make-up and hair styling.

Direct Lyrics's Apaza praised its summery vibe and described its plot: "The visual sees the Romanian pop singer spending the day in a coastal town by the port, the beach promenade, and wandering throughout some picturesque streets.

"[1] Currinn from CelebMix wrote: "Considering the content of the lyrics, we could have only hoped for a full-on choreography dance music video, instead we got Inna's typical sultry and sexy visual where she lets loose and has some fun in front of the camera."