Media reform advocates also place a strong emphasis upon enabling those who are marginalized or semi-marginalized by their individual incomes, immutable characteristics or desperate conditions to possess access to means of publication and dissemination of information.
The Media Justice Framework offers a new way to understand and redistribute media power to achieve a fair and accessible information and cultural apparatus that fulfils its promise to inform the public, watchdog power, and serve all segments of the public equally.
[citation needed] However, mainstream media reform groups have so far steered clear from acknowledging media reform’s roots in content work, including the legal victory by the United Church of Christ that forced changes in hiring and reporting practices in Mississippi television journalism.
[citation needed] This is said to be done in order to maintain the support of conservative patrons and to downplay the importance of more controversial critical junctures that have shaped the way media reform movement is today.
Highlighting the threats of cultural Americanisation and excessive commercialism, and calling for universal radio service that would not be viable through market forces alone, the Canadian Radio League assembled a blue-ribbon coalition to persuade a Conservative government to create the Canadian Broadcasting Corporation.
OpenMedia.ca was created in 2007 to celebrate two of the world’s foremost critics of media propaganda, Edward S. Herman and Noam Chomsky, and since then it has managed to earn national resonance and policy impact.
[7] An overwhelming majority of NGOs agree that the quality and diversity of Canadian journalism affects their organization’s work.
Media reform movement is a positive step towards a netizen curated web and has given rise to citizen journalism.