[1] It was aimed at LGBT groups who share a common life experience,[2] and used a mobile phone's Global Positioning System to locate users.

[3] Mifinder was launched in November 2012 by a UK based company which created the app after working with diverse communities for over a decade and found that there was no community-oriented application that allowed people from diverse ethnic, religious, sexual and disability backgrounds to find each other and actively make friends, and gain social support with other communities around them based on their location.

[2] UK charity Scope's tech blog described Mifinder's product evolution, explaining that the app is now uniquely aimed at groups in society with often higher rates of isolation, as people connect with each other based on a shared ‘life experience’.

In addition to Life Experiences, these include the globally dispersed such as Baháʼí, Ismaili, Jewish, Traveler, those small in number such as Australian Aborigine, Native American etc.

[10] Momentum Magazine, an online publication for the UK disability sports community, said "Mifinder have made it easier for people with a variety of life experiences, including wheelchair users, to meet each other in realtime."

It added that the app "provides countless opportunities for not only organising sports events and finding new members for teams, but also for simply making meaningful connections and sharing local information.