Michael Peters (designer)

Tom Eckersley, John Gillard, and Harry Beck, the creator of the London Underground plan, were among his teachers.

After graduating he won a scholarship to Yale University's School of Art and Architecture in New Haven, Connecticut, where he studied under Paul Rand, Josef Albers, Norman Ives, Herbert Matter and Alexej Brodovitch.

After graduating from Yale, Peters worked under Lou Dorfsman and Teddy Andresakes on campaigns in advertising and design for CBS Television in New York.

[1] Clients included the BBC, Virgin, Martell, British Airways, Penhaligon, Abbey Life and Bird's Eye.

The staff included Howard Milton, Jay Smith, Glenn Tutsell and Madeleine Bennett.

A book about his career, Yes logo: 40 years of Michael Peters: branding, design and communication, was published in 2008.