A micro-series is often only a season in length, and episodes are generally two to three minutes long, often playing during commercial breaks of popular television programs.
In November 2008, Sprint Nextel sponsored a four-episode micro-series called Heroes: Destiny on mobile, online, and television.
The micro-series featured Sprint's Instint phone in some scenes in what David Lang, head of MindShare Entertainment, calls "subtle integration."
General Motors is sponsoring a five-part micro-series, My Manny on Turner Broadcasting's TBS, to highlight the features on its new Traverse Crossover vehicle.
Singer Alicia Keys was selected by Dove and MTV to star in their "real beauty" micro-series called Fresh Takes.
[5] Sometimes a micro-series may turn into a half-hour television sitcom, as in the case of In the Motherhood, a series of online shorts about moms coping with their chaotic lives – with help from Spring Nextel services and Suave hair care products.