[7] In March 2019, Minute Media acquired The Big Lead, a news blog with heavy coverage of sports and popular culture, from newspaper giant Gannett.
[2] The division is a media company which allows elite athletes to create their own content for public distribution, thereby bypassing the traditional model of making use of an intermediary publisher.
In January 2020, the company revealed its acquisition of FanSided, a network of more than 300 focused blogs dealing primarily with American professional and collegiate sports.
According to the company's Chief Media Officer, Andres Cardenas, "This acquisition will enable us to join our scale and become a leader in terms of sports video".
[10] In March 2024, Minute Media licensed the publishing rights to Sports Illustrated from Authentic Brands Group under a ten-year agreement.