Bill Kraus and Steve Newton opened the first location on September 11, 2011, as a way to support the military, police, firefighters, and first responders.
After doing some market research throughout the United States, they opened the first Mission BBQ in Glen Burnie, Maryland on the tenth anniversary of the September 11, 2001 terror attacks.
[2] They opened another Mission BBQ in Perry Hall, Maryland the following year before recording growth numbers of three new restaurants in 2013, nine in 2014 and 2015, and 17 in 2016.
[3] Growth spiked sharply post-2017, with the company planning an expansion strategy of 20 to 25 new locations a year, all privately owned and financed through M&T Bank and Goldman Sachs.
The company's line of business includes the retail sale of prepared foods and drinks for on-premise consumption.